Sovereign brands are associated with dignity, benevolence and serenity. Constantly under the watchful eye of others, you maintain a dignity and class and are cautious with your words and actions.
This 8-page guide to the Sovereign archetype shows you how to promote your company's unique, magnetic qualities through tailored messaging and visual design. It includes a tear-down of a familiar Sovereign brand to illustrate how these brand concepts are applied throughout a company's collateral.
Includes a brand consistency checklist and specific advice for:
- Company naming
- Color palette selection
- Font Selection
8-page PDF guide